The journey to automation starts here
What is IBM Turbonomic?
IBM Turbonomic application resource management assures application performance by continuously matching real-time application demand requirements with infrastructure resources in any environment, including containers, on-premises, hybrid cloud and multi-cloud. The software platform applies economic principles to match application demand to infrastructure supply, enabling customers to maintain a continuous state of application health and prevent issues that cause poor customer experiences, negative business impact or application downtime.
Why should you care?
IBM Power10 servers have been and remain top in the industry. Power10 provides an outstanding platform for data center modernization and cloud infrastructure and a 55% lower three-year total hardware/software cost. It's important to remember that digital transformation can complicate tracking resource utilization. With the development of modern applications, teams must have the information and tools to determine if resources can sufficiently support IT without causing resource contention, bottlenecks or overspending.
Power10 offers the tools for cloud development, and Turbonomic can provide real-time continuous resource monitoring to ensure applications run efficiently. Turbonomic manages the resources via an API, or probe, connected to the Turbonomic backend, thus keeping server overhead low. Power10 can lower initial costs by 58% with pay-as-you-go for on-premises infrastructure as a service (IaaS).
Turbonomic optimizes across Power10 on-premises, Power10 virtual server, IBM Z, x86 and public clouds, including IBM Cloud, AWS and Azure — all from a single hub!
How does it work?
IBM Turbonomic dynamically resources and adjusts applications for performance, considering real-time business demands. This ensures cost efficiency in the data center and public cloud while alleviating the burden on the organization's scarce IT talent to balance application performance, cost and compliance. Through better resourcing and better-performing applications, IT staff efficiency, customer experience and business outcomes improve (source: Forrester TEI 2022).
Differentiation in the market
Other technology solutions are competition only when customers do not understand the core value of the IBM Turbonomic application resource management approach. Communication is crucial, and competitors cannot always ensure real-time application performance or scalability in hybrid cloud environments. For that reason, channel partners offering IBM Turbonomic have an opportunity to win business over competitors offering other solutions.
How do you position and sell IBM Turbonomic?
Ask your clients or prospects, "How do you currently prevent risk to application performance in your environment today?" The discussion that follows should educate them about ensuring efficiency without risking performance, enabling automation that their teams can trust, integrating seamlessly with various technologies and tools, and providing a single platform.
Tips
- Move the conversation forward with each response.
- Stay on the offensive and steer the discussion toward Turbonomic's key differentiators.
- Fall back on common ground "checkpoints" if you falter during a difficult back-and-forth exchange.
More information
Arrow's solution-centric approach includes partner resources for business development, marketing, enablement and engineering from our highly qualified team, including five IBM Champions.
Questions? tech_inbox@arrowelectronics.com.au
Additional resources: Turbonomic ARM Sales Kit (seismic.com)
